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Aug. 2, 2019

Importance of Liking Your Career | Scott Braden, Pharmacist

Importance of Liking Your Career | Scott Braden, Pharmacist
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The Business of Pharmacy™

Pharmacist Scott Braden helps his patients lose weight.  

scottb@bradenmed.com

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Transcript

This transcript was generated automatically. Its accuracy may vary.

[00:00:12] Mike Koelzer, Host: Well, hello, Scott. 

[00:00:15] Scott Braden, Pharmacist: Hi, Mike, how are you today? 

[00:00:16] Mike Koelzer, Host: I'm doing well. Great to great to have you on. I wanna tell the audience that Scott was very patient with me as we're improving our technology along the way. So, um, if you, if you hear him out of breath, it's because I had him running all over the store trying to get some equipment to help us out here.

So thank you for. That's 

[00:00:36] Scott Braden, Pharmacist: no problem. That's what they always say. The obstacle sometimes is the way, so yeah, 

[00:00:40] Mike Koelzer, Host: I guess so, um, so Scott tell, uh, a lot, a lot of people know you and I know that as the radius goes more people know you the, the closer radius to your stores, but tell the, um, audience. Who you are, um, where you're, where, where you came from, where you're going and you know, what's, what's, what's going on, hot in your, in your life right now.

[00:01:04] Scott Braden, Pharmacist: Well, to start, I guess, back from the beginning, I am a third generation pharmacist. I own my own drug store here in Southeastern Ohio. So I literally grew up in the pharmacy, watching my grandfather back in the sixties, you know, compound a lot of prescriptions and then watching my dad go through all the changes of computerization and stuff.

And now I'm going through it all now. And, um, Now I have a, my oldest daughter, um, is now a pharmacist. So we're trying to transition the store over to hers. We got four generations of pharmacists that have really worked through this pharmacy, which wow. It's been in the family since the 1930s. So, wow.

Uh, to say that, uh, I know pharmacy inside now, just probably at least in my own little world on that too. So, yeah, but about, um, well, about 10 years ago, my daughter came to me and my wife and said that she was going to be getting married. the next summer. 

[00:01:58] Mike Koelzer, Host: Not your wife, your daughter. I'm sorry, my daughter.

Yes no, I'm just kidding. I'm just kidding. Your wife was already married to a couple 

[00:02:04] Scott Braden, Pharmacist: at least we hope so. Yeah. so she was gonna get married next summer. So my wife and I sat down and talked, we kind of wanted to look good. I wanted to look good walking her down the aisle and things. And I was at the time about 50 or 60 pounds overweight.

Wow. So we went out looking for one. It was called a diet to do something about that. When we found out all the research that we've done on our diets and things, as diets as statistics prove. Uh, forward is that 85% of the people that lose weight gain it back within two years. And some of 'em, uh, end up gaining more.

That's not really what I wanted to do and it wasn't my 

[00:02:39] Mike Koelzer, Host: goal. Yeah. And I, I can attest to those figures without even, without even looking up research. So we had a friend 

[00:02:45] Scott Braden, Pharmacist: of ours that was involved at this program that was called opt the via. And I liked what I was reading about. and it wasn't really a diet and that's not what they wanted to call it.

It was kind of a lifestyle change and Opta via really stands for Opti optimal life. And that's what I was really looking for. And some of the things that we did is we got more and more involved in it really worked with, you know, us. Creating health in our own lives. My wife lost, uh, 60 pounds. I lost 50 pounds.

We wow, great. When we walked our dog, when I walked my daughter down the aisle, we wanted to pay it forward. So we brought the concept of Octavia into our pharmacy and it really worked well cuz you know, You have the people that come in and they wanna, they wanna lose weight. They want that magic pill and stuff.

Well, that pill will never, ever exist in our lifetimes in probably anybody else's lifetime too. But we found out that there's more to it. losing weight is, is, as it is. And that's what diets basically do if they try to, they look at you and they get you down to a healthy weight and then they just dump you off.

And then most of the time you gain it back, I wanted to do more than that. And I was always looking at my customer base. When they walk in, it is either healthy or sick. And there's really a gray area in between. And I always, and I call those people really the non-sick people. Those are the people that I really wanted to help.

I felt that what I was doing was basically standing behind a prescription counter, waiting for people to get sick. They went to their doctor. They got diagnosed with whatever disease they had. They wrote a chemical down on a piece of paper and they told you, take it to your pharmacist and fill the prescription.

And let's hope that we can, we can get them back to health. I wanted to swim upstream a little bit. So that's what I did with this opt, the via program to get ahold of these people. They're not really the healthiest people in the world, but they're not either in a classification of sick. I call 'em a non-sick.

Sure. So we're able to, and you know, all the disease states that are caused by overweight and obesity, Yeah. And the statistics prove again, seven outta the 10 people that walk through the front door or a pharmacy are either overweight or obese. So those were the people we really started focusing on and we just got a lot of transitional, uh, support with all that.

And we were seeing them losing weight. They were seeing it in their cells and feeling that much better. And the system just kind of grew from. wow. The nice thing about the Opta via program is we were able to expand our geographic base cuz you do it mainly either on zoom, phone calls or cell phone calls or text messages.

That's how we do our coaching part of it. So Susie comes in, we help her lose X amount of pounds. Well, she has a sister-in-law that lives maybe in Bend Oregon or something. She wants to get healthy too. We're able to help her, even though she's clear across the United States. So we grew our program from there.

So we're at the point right now where we're trying to, you know, I'd like to spread this out, spread the word, get it to other pharmacies, bring them on board and kind of build teams on that. Cause we kind of depend upon each other, uh, with the community support and things like that. The program has worked very well.

Personally, my wife and I do the health coaching and we just looked it up last night before it came. We've helped over 2,500 people in one way or another, uh, great health in their way in their lives and stuff like that. Wow. The opt program has really expanded, uh, July 1st. They just announced that they are, uh, expanding into Hong Kong and Singapore.

So it's becoming a worldwide company. Now there's about 27,000. Um, Health coaches now across the United States. And we're moving into, uh, into the Asian market on that. Uh, the co-founder, uh, Dr. Wayne Anderson, who was, uh, one of the first 10 critical care physicians. He said that, uh, in the United States, he kind of had the same philosophy that I did, that he got tired of waiting in the ER for these people to come in sick.

He wanted to help him before they got to the ER. So that's what his passion was. So that's kind of what we helped on board on that stuff. The program has worked very well for us. It works very well by tweaking it a little bit into pharmacies and that's where we're at with this. 

[00:07:07] Mike Koelzer, Host: Wow. Now, Scott, when we were.

I think in emailing earlier, you had said that, um, you're actually transitioning out of your traditional pharmacy role even to this more full time. Does that, does that. Is that a physical thing? Like, like you're away from the building more or are you just spending more time on it and your daughter's kind of moving in more into the 

[00:07:32] Scott Braden, Pharmacist: pharmacy?

Yeah. As, as, um, my daughter is kind of transitioning into the pharmacy, she's working more hours with me, leaving me more time to work on this part of the business. 

[00:07:43] Mike Koelzer, Host: And you do that mainly from the same, same building. What you're, you're all together there 

[00:07:47] Scott Braden, Pharmacist: still actually we do it in our home right now. We can do it on the road if we're traveling and things like that, which makes it very nice too.

Our referral base still is, is still really the pharmacy, because whether you like it or not, you know who your diabetics are in your community, you know who your people have high cholesterol with blood pressure and the pharmacy becomes that Mecca center for health. So those are the people that come in.

And, you know, different pharmacies do it in different ways. Um, you know, me being in a busy pharmacy, I couldn't coach these people at the time, but we had my wife who was doing the bookworm into the store. Uh, we had a home infusion pharmacy in our business. We had an RN on staff who was doing some of the coaching and we even had somebody else in our building depart.

Uh, doing it too. So anybody can coach this. You don't need to be a medical professional to do that, which is nice. So I could oversee the program as they were doing the coaching and that's how it kind of grew organically that way. 

[00:08:43] Mike Koelzer, Host: Gotcha. So, so you, you know, the customers by, by their medical condition, but.

They don't come in and you don't hold a sign up that says you're fat. Come talk to me. How do you make that? How do you make that jump to get people to say, Hey, I learned about this without you. Uh, without you putting, you know, without you embarrassing me, I know you have great ways to do that. I'm sure.

But how do you do that? 

[00:09:09] Scott Braden, Pharmacist: Well, it's just, it's basically just kind of starting a conversation is basically how you do it, you know? Right. And they're coming in there getting their blood pressure medication. They're getting their high cholesterol medication and we're counseling already on side effects and this stuff.

And then a lot of times they'll come in and say, boy, Scott, I just wish I could get off this medication. Right. Right. So, that stimulates the conversation. And so we can do that. So, you know what probably caused that to do that. And most of the time it comes back to being well, I just wish I felt better.

I said, well, I can help you with that. Right. And right. And we have a program here to do that and it supplements everything that they're doing on that. So yeah, you don't have to worry about it and say, you know, yes, you're 60 pounds overweight. You need what I have on that. So it's just basically starting a conversation talking about everyday life.

Cause 

[00:09:53] Mike Koelzer, Host: if you do that, I'm gonna, I'm gonna hide the video on my side. So you can't take a look at me. so I know there's better ways to come back to that. Tell us about your, tell us about your pharmacy setup. I know that from a picture, you actually have a. On the other side of your building, you actually have a different sign for your medical equipment, I think.

And I know you have a radio shack involved. Tell us kind of gimme a little idea of just your, of your setup and the, and the few different, um, you mentioned some right now, but the few different inputs you have in your business. 

[00:10:25] Scott Braden, Pharmacist: Yeah. When we, um, Coldwell Ohio is just a very small town. It's basically set up as a courthouse.

That's in the middle and then you have a town. Yeah. That's where our bill is, that's where our store originally was. We were on the town square in the 1980s, there was a car dealership. It was a 6,000 square foot building that became available. My dad went, bought that building, went out and remodeled it, and we moved it just to the outskirts of town.

So we started out with 6,000 square feet. Yeah, put the pharmacy in the back and it just started growing, growing we're up to 18,000 square feet right now. Wow. Uh, back in the 1990s, we thought that, uh, the DME equipment part was growing fast. We got into home infusion therapy, started doing some more compounding.

So we opened up what was called Braden med services. And that's kind of what we do on that. We connected those two buildings together. So you can get from one to the other. So we have an institutional pharmacy and we still have the typical retail pharmacy on that too. That's where that all came about.

So, yeah, we have, as, as we kind of grew backwards then, and we got into some gifts, uh, radio shack came along in the 1990s. They were in a big expansion phase, and wanted to put it into our pharmacy. We did that. So we have a, a, a hub where a lot of different people come in for different things. So it just increased our customer base on that, on, on all different aspects.

And that's 

[00:11:52] Mike Koelzer, Host: interesting. Um, and I imagine when, when I started out the interview talking about your smaller radius, I know that. In our pharmacy, no matter how good we are. We, we, with certain products we pick up a wider radius was part of your, um, part of the opt to via was part of that, uh, that, that knowledge that you could go.

Farther than the radius. So besides your weight loss, besides the love of helping people and so on, was that, um, was that part of the idea too, that you could pick up a, a bigger audience per se on 

[00:12:30] Scott Braden, Pharmacist: that? Absolutely. Because the people that we helped say to myself losing 50 to 60 pounds, like I did, people would come into the pharmacy and they go, what, what did you do to do that?

I want to do what you want. and then they, all of a sudden they start and they become your walking billboard, right. Your customer base. So you've got your next door neighbor to the person that you've helped might not have shopped your drug store on that. But now they're starting to come in because they wanna be part of the off the via program.

And all of a sudden, next thing you know, they're transferring their prescriptions in their teeth. You know, you've helped me with my, uh, personal weight. You've helped me with improving my sleep and things like that. I wanna spread the word on that. And as I said earlier, you know, you have people outside of our geographical area, we have clients basically all over the United States that we've picked up.

We would never, ever fill their prescriptions on that stuff too. Right? Yeah. Opt via pays us very well to coach them. So they become clients of ours too. So it's just, it was a very organic growing thing and it just kind of, it's spreading like wildfire right now, basically. 

[00:13:34] Mike Koelzer, Host: That's so that's, if, if you, um, If you had the pharmacy, let's say, let's say Opti via was, was, um, could totally supply let's say your financial needs.

Does it also supply your roots of pharmacy? In other words, if that was good enough for you, would you say goodbye to your building, the customers and those, or do you still enjoy it? Coming in. I know you say you do that from home. Do you still enjoy coming into the building of your pharmacy or, or has the years of stress or whatever, you know, kept you away?

Well, 

[00:14:15] Scott Braden, Pharmacist: uh, you know, back in the, uh, when my father retired and really before my daughter came on, I was working 60, 70 hour weeks. Oh yeah. And the stress and, you know, and the stress was on it. And then I was on call all evening, too. So it became difficult. And. It didn't really have the relief pharmacist in this area that I could have.

So that became very, that became very stressful. So when my daughter came on, yes, I was able to pull myself. Away from this. Um, there are thousands and thousands of Opta via health coaches out there. That's their only source of income. Oh, really? And that was the great thing about it was that then, you know, they had, they had their stressful lives, where they were working 60 to 70 hours in their profession.

And they were able to come home with them and help raise their children. Yeah. Spend more time with their wives and things like that. Opta via pays you very well to be coaches on that. And if you, you decide, and that's the nice thing about Opta V you can do it as little or as much when we first started out with this, my wife and I basically, we were just going to do a little bit of coaching, help our family and our friends, and it would end up paying for the fueling on that stuff.

And it just kept growing organically. And that is our goal now is to make it our full time. As we sell the drugstore off to my daughter and son-in-law, it will become my full-time income on that stuff. And people live very well. Uh, just, just as from their off the via income, 

[00:15:35] Mike Koelzer, Host: once it becomes full-time. Um, will you?

Do you have, do you have desires to still be known or to come into the pharmacy or to work a shift to see people? Or are you like I've, I've had enough. I remember those 60, 70 hour weeks. And that's been, it's been a good enough ride and, and goodbye. What is your emotional attachment to, um, because I'm in the, I'm in the position too someday when I sell the pharmacy, I, I think I'll probably do it outright and I think I will divorce myself from it.

Uh, for various reasons. One is I, I think sometimes, you know, having too many cooks, especially old, old cooks with gray hair and a lot of old stories and basically paying my, my, uh, employees to laugh at my jokes and so on. I think that can, that can kind of get in the way of stuff. But do you see yourself once you're able to replace your income?

Do you see yourself gone, uh, or, or do you see yourself still a presence in some sort at the Pharmac. 

[00:16:37] Scott Braden, Pharmacist: I still like to have that presence in the pharmacy. Yeah. I mean, and now, you know, we have three pharmacists here, so we're working every third weekend, which is perfectly fine. And then I'm able to help on, on vacations and stuff like that.

And as I said earlier, I literally grew up in the pharmacy. Yeah. My grandfather sold the store to my dad in 1974. Unfortunately we had to go to his funeral in 1970. Oh, my father, uh, sold the store to me in 2001. He passed away in 2010. He always told me before he passed away, he said, Scott , don't ever retire.

Because when it happens, when you retire, you get old and you die. Yeah. Right. Exactly. I don't wanna sound morbid or anything, but I always wanna stay. It's really nice that I can come and go when I want. 

[00:17:20] Mike Koelzer, Host: Yeah. That's, that's the big part. Yeah, that, that, that that's a big part, 

[00:17:24] Scott Braden, Pharmacist: but I never wanna lose that touch that I have.

And you know, our pharmacy still becomes our referral base. They just now say, well, right. Here's, here's, here's Scott's business card. Just give him a call on his cell phone. We can do it on that part too. But I like to, I liked, you know, I would miss the people I really would. Yeah. Right stuff too. So yeah.

I'll always have an attachment to this pharmacy, whether I. 100%, 50% or 0%. I always, probably will always check, come in and check on everybody. That's in the store. Yeah. 

[00:17:52] Mike Koelzer, Host: And I, I don't know, you know, I, I always tell my, I always tell my wife, it's like, I can imagine what things will be like if I ever retire and sell the store, but, you know, On on the busy weeks, you feel like you're gonna be, life is gonna be great by sitting in a lounge chair.

But when, if it actually happens within a day, maybe I'll have to go volunteer somewhere because I'll be going crazy, you know, so, or, or working somewhere. So I, I don't really know. I don't really know what my mind is gonna do until you get rid of some of those stresses and. Take a little bit of time and then you, you know, kind of think it through exactly.

[00:18:28] Scott Braden, Pharmacist: And, you know, being put on the opt via program. That's, you know, one of the six components that we work with, you know, we work with, we work with their healthy weight and management. Uh, we help with their eating and our hydration, you know, healthy motion and things like that, but we also help them improve their sleep and their health.

That's what the program did for me. It probably took that stress outta my day to day stress outta my life on that stuff too. So now I don't get frustrated as easily as I used to with the day to day procedures. I, if I wanna go in just fill prescriptions, I can do that. Cause I can make, and I can make, you know, those good choices.

And that's what, you know, that's really what the off the via program helped me do is making good positive choices. Cause that's what life is. Life is full of choices. Yeah, right. And you can make good choices and bad choices. And it's just a matter of getting ourselves in a conscious state to make good choices as opposed to bad.

So pharmacy's not as bad as I thought it was 

[00:19:24] Mike Koelzer, Host: years ago. So, when you, so sometimes in the pharmacy, we take all of them. All of them, especially as owners, we're taking all the stress around and you take it home with you too, you take it home with you and then back to the store. And it's a pro the old saying of, you know, kicking the dog.

You've got one little problem in the pharmacy. And instead of saying, okay, the only problem I really have here is this. You know, do they understand this point, the customer where you're bringing like all your frustrations into anything that you can label as a problem, you're bringing all your unlabel unlabel problems into that and saying, this is the cause of, and it's 

[00:20:02] Scott Braden, Pharmacist: not no, you're exactly right too.

And I think you probably as well as your pharmacy and dad always told me this years ago, but every 10 years pharmacy's gonna completely change. And I think that's for the most part is really true what we were. 1520 years ago is completely different. What we do today in the pharmacy and stuff like that.

So it's a continual learning process too. Yeah. And it comes to the time that maybe you wanna sit back and relax and let somebody else take on some of that burden too. So, 

[00:20:26] Mike Koelzer, Host: yeah. Well, I'm, I'm, uh, I'm afraid though, if I don't do it there, someone will find that I'm loafing and put me to work here at home. So I gotta, I gotta, I gotta be a better hider before.

Before, I spent less time there. 

[00:20:42] Scott Braden, Pharmacist: my honey dude job list at home is just as big as it always was, but, uh, I just enjoy life a lot more now. Do 

[00:20:49] Mike Koelzer, Host: um, tell me, tell me, um, with the Opta via program it's got, it's got components. Um, what are, what is the, is there a, is there a medical product component? I'm imagining I haven't looked at it.

It's uh, vitamins or, or some, some, some medical component to those six values. 

[00:21:11] Scott Braden, Pharmacist: Yeah. There's really four components to the whole program. And the first component is really your Opta via coach and that's who we are and that's okay. And that gives you the support. You know, if you're having a bad day or something, you can pick up the phone and call your coach soon.

You're in contact. You know, a two to five minute phone call every week. So how's things going? Uh, the second part of it is, you know, the, the, the system, the habits of the health system that we call that, and there's the book that goes with it. And then there's a life book that you can journal in all the time.

And then you have the app on your cell phone. So that's something you can take with you all the time on that too. The third component of it is the Opti via community, cuz Optivia has a nutritionist on staff. So if we have an issue. Somebody wants to increase the amount of exercise they're doing. So we can get nutritional support there and do that.

Uh, you have other coaches that have more knowledge in certain areas than others. We can connect with them on that stuff. And then the fourth component is the fuelings and that's the, you know, that's really the secret weapon on that too. And there's different ways you can do the program. What we call the five and one.

Five fuelings. And then you're still eating the one, what we call a lean and green meal every day. So you can still eat with your family and do all that stuff. And as you transition into the optimal health that you want to be, you can switch, you can switch the program up and on that too. The fuelings have, you know, all the 24 minerals and vitamins that you need all in those packages on that stuff too.

It has probiotics in there too. It's really focused on the vitamin D cuz that seems to be. Whether the buzzword of the day is the increase to vitamin D and they do that in two. So it becomes very clean food that is being produced there too. And I'll give you a real quick example. We have a pharmacist that I wanted.

He wanted to put the program into his pharmacy and a couple weeks ago, he, and we've suggested maybe he'd do the program himself. He had a BMI of 22, he's an avid bike rider. and probably the next thing to optimal health that we needed, but he wanted to experience the program. So he could coach. We knew what it felt like.

We worked with him on day seven. He weighed in with the BMI at 22, he still was able to lose four pounds. He says, Scott, I had no idea how I had four pounds to lose, but he says the biggest thing about wellness was how much clearer I am. Better. I feel he says, I'm, I'm running around here in the pharmacy.

They're wanting to put, uh, chains on me to keep down. I just feel so much better about that. So we're working with those four components like that. The fuelings are the secret weapon on that. That's what we really, and it's, you know, there's other ways to do it, but that seems to be the best force 

[00:23:46] Mike Koelzer, Host: that we have been working when.

yeah, four pounds that you don't think of that much, but you know, I always look, I always think of things in terms of gallons of milk. And when you get four pounds, that's a half gallon of milk. And if you got it. 40 pounds on you. That's five gallons of milk that you cuz they're, you know, eight pounds. So that's five gallons of milk.

You're lugging her on every time you, you know, you stand up or something. So four pounds is a lot, you know? Yeah, well, 

[00:24:09] Scott Braden, Pharmacist: exactly. When I lost, when I lost my 60 pounds before the wedding, we had a, uh, I was carrying a bag of salt into the house to put in my water softener. It was a 60 pound bag of salt.

Yeah. And I said, I cannot believe I was actually carrying this around with me all day. Like that. Yeah. It was everything I had to put on my shoulder to get it down to the basement to the door water softener. Yeah. And that's right. It brings, brings 

[00:24:32] Mike Koelzer, Host: the point home. You're right. Yeah. And, and. At least thankfully the weight we might carry on us, doesn't cut into our fingers.

Like the salt bags do exactly. I do that at my cottage. I carry one of those ed and my fingers are, you know, white afterwards. So I'll have to bring a wheel barrel in or something like that. Yeah. Um, alright, Scott, so with the APTA via program, Pharmacists always have seemed to have troubles when they want to go when they want to divorce.

Um, when they wanna divorce, uh, money from a product. In other words, you know, pharmacists have always given us stuff away for free and it would seem that one of the challenges is to divorce. any money from the product. Are you able to do that with the opt to via program? In other words, do the people think they're, do they pay for the coaching or, or do they, or is it like typical pharmacists that have gotten there?

I'm I, I shouldn't, I don't want to bad mouth this until I get the answer from you. Are you able to like, Feel like you're charging for your value and your services, or does it feel more related to the product? 

[00:25:53] Scott Braden, Pharmacist: Yeah, that's, that's a very good question, cuz that was the biggest concept that I had when I first did that.

I was taught in pharmacy school and I was taught by my grandfather and my father. The only way you could make money is to put a product on your shelf to sell it. Yeah. Right. And that's not this at all. Opti you Opti via is, it pays us to coach. The clients don't even order products from us, they order directly from the company.

So there's absolutely nothing to stock whatsoever. I see. And even, you know, with Dr. Anderson, the co-founder of the company pays the same price for the fuelings that the clients do that we do. There's no discounts or any there's no wholesaler or anything like that. Gotcha. Opti via pays coach to coach.

So that becomes great. And then that is the biggest concept and it still is working with pharmacists. Okay. I wanna put this on my shelf to sell it. Well, no, no, no, no, no. That's not what we do, you know? So you're paying for a service and we should be, we paid a lot of money to go through the five or six years of pharmacy school.

Yeah. Right. And we did, you know, years ago I was on the golf course with an attorney golfing. And he told me the story about, you know, he charges every time somebody calls him or does that stuff. And I say, he asks if we do that too. And I say, no, if somebody calls up or walks into the pharmacy and wants a recommendation, we get paid basically on the product that we sell.

And I say, you know, how do I switch myself from that to be, you know, that I can actually get paid for my services. And he was trying to explain to me how we do that as an attorney and as a joke, the next couple days I get a bill in the mail as a consultation fee. So, it really drove the point home.

That's how we should be paid for our services, not for a product. So, 

[00:27:36] Mike Koelzer, Host: so, so, so yeah, those. I'm having an attorney on the program tomorrow, so I gotta, I gotta watch myself, but we, we had a, I, I had a family thing years ago and, and there's, I. 11 brothers and sisters. And every time, every time, like something changed like a, a a court date or a, a thing changed, you'd get this like letter, you know, uh, in a, like a, not satin, but what, what do they used to call that paper?

Um, you know, kinda like a linen paper mm-hmm and it would, you know, it typed up the court has changed this and that. And I thought that could have been done. with An email forward. And I bet, I bet this was 300 bucks to mail out this, you know, this, this lovely linen paper with a court change date on it or something like that.

So yeah, they find ways to charge—they sure do. 

[00:28:29] Scott Braden, Pharmacist: Absolutely. I'm going through the same thing too. My, unfortunately my mother passed away in April and there's, we've just got all kinds of issues and things like that. And so you have to go through an attorney to get these things done. So, and I tell my wife, you know, every time you email.

Every time you call them on the phone, we're gonna get a bill. We need to be, we need to group these phone calls together. 

[00:28:48] Mike Koelzer, Host: You're right. So, yeah. And, and, and once you it's okay. Once, you know, but you know, just, just that's right. Keep that in mind. Keep that 

[00:28:54] Scott Braden, Pharmacist: in mind. And I don't regret that attorneys need to make money too.

Of course they do. I think we need to make money too, for our professional services and opt via does allow that for us. So, yeah, 

[00:29:05] Mike Koelzer, Host: I, I, I think that's the lesson. The lesson is not for us to rag on attorneys. I think the lesson, no. I mean, I've heard before that people go into a, um, uh, I remember one time someone told me about pharmacies.

They say people go into oil change and they get more. Oil change companies market themselves better than pharmacists do because you, you come out of the oil change. You haven't really seen everything cuz it's below your car, but they come out, you know, Mr Koelzer we did this and check this and do this. And they give you a checklist of like 30 things they've done.

And pharmacists do all that. Of course. But we've just been used to saying here it is. And you know, we haven't told people what here it means we've given them a product and we've shot ourselves in the foot by not. You know, by, by not being able to. Correlate that to, you know, to the service. 

[00:29:58] Scott Braden, Pharmacist: Absolutely.

Pharmacists are the worst marketers in the world. We need to learn to self market ourselves too, you know, and I always thought too, says, you know, you tip your, um, you tip your waiter and your waitress at restaurants and you tip your hairdresser to do your hair. Why don't they, you know, We're giving out the life, saving medications, to these people, you'd think that we would get tips not that I want tips or anything, but it just doesn't seem right.

And it, and it all comes back to the pharmacist. We don't market ourselves at all. Well, I know 

[00:30:26] Mike Koelzer, Host: I'd, I'd even. I'd even, uh, maybe if I lose weight, I'd even settle for, you know, someone coming I'd come out and maybe they could tuck some dollar bills into my shirt or something like that. If I, there you go.

[00:30:37] Scott Braden, Pharmacist: that's a residual business for me. That's 

[00:30:40] Mike Koelzer, Host: well, Scott tell, so you said the product, the product for your, do you have any of the product or is the product all come 

[00:30:46] Scott Braden, Pharmacist: online? Everything comes directly through the company. They don't order through the coach at all. Now we, it all comes right through you.

Yeah. And you do it online on the internet too. And we, we certainly help them to do that and choose it because there's over 70 different, uh, fuelings that you can choose from. I 

[00:31:00] Mike Koelzer, Host: imagine different packets and 

[00:31:02] Scott Braden, Pharmacist: exactly. And so we, you know, we certainly help with that, but it comes directly to them from the company, right.

To their doorstep on that too. All we do is once we get them set up, get 'em on program and work them with a life book. And we check in with them once a day. Did you do the next section in the life book? And it's a, you know, it's a transformational process that we do that. And all we're doing is that we're there for the support.

You know, we're not there telling me what to do or anything like that. We're there to support them in the decisions that they choose to make. 

[00:31:31] Mike Koelzer, Host: So you're checking in with them once a week. 

[00:31:34] Scott Braden, Pharmacist: So basically once a week or if they need more is, but most of the time, once we get them on program, Once they get the feelings in 'em once they see how well they're feeling, once they get on the scales every week and see those numbers dropping, they become self motivated.

All we're doing is checking in on 'em and, and just, and, you know, helping 'em in with the little things that need to be done. 

[00:31:53] Mike Koelzer, Host: So your, so then. You're getting paid as the coach, are they paying the Opti via, they're getting paid. They're making money, which we all wanna make. Everybody deserves to make money.

They're making it on the product. They're not charging the customers for it. Coaching they're, they're making it on the product. Is 

[00:32:14] Scott Braden, Pharmacist: That right? That's exactly right. Whether you're paying the exact same thing for the food, whether you take on a coach or not. Gotcha. So it just, I mean, it makes sense. You might as well take the free health coach along with it, right.

That 

[00:32:26] Mike Koelzer, Host: too. So yes. Now, how many we're, uh, we're here from the, um, um, grand rapids, Michigan. We've seen all the benefits. Amway and all the great things they've done here. They've kind of built their thing by, um, getting, getting people to help sell. And that's, that's a good thing, but it can be a bad thing.

When, when, um, someone has said, Hey, I've, I've got this new, um, this new company and you come out and it's a fifth person that's told you about Amway and so on with, with your thing, how many of the people. That comes in, uh, is, is how many of them would, would then become coaches versus just, um, keeping with keeping with the program?

What, what, what is the, um, is, is there, is, is there a push for that or, or how does, how does someone go from saying, I, I became a I'm this, but now I've gone into a coach. 

[00:33:32] Scott Braden, Pharmacist: Yeah. Well, I guess to preface that, uh, you know, most of our health coaches come from being clients, that's the way which you would, which you would understand.

Right? And it's, it's kind of the general rule. It's an 80, 20, so, and 20% of the people, clients that you take on end up being coaches. But the reason they become coaches is because they want to stay focused and pay it forward. And do it that way. I mean, you know, Optavia is a professional health services company.

Yeah. So it's not like we're selling things when, and at all. And we're certainly not selling things that people don't need. Yeah. Right. We're doing coaching health and everybody needs that too. So you, so typically go 

[00:34:14] Mike Koelzer, Host: ahead. I'm sorry. So typically, typically if they come on it's, it's not like the first time they've heard about it.

It's after they've gone. 12 weeks or, um, you know, three months, I guess that's the same thing, six months off, of learning it, understanding it, wanting to keep it going. And then that's what moves them into that own, their own coaching role. 

[00:34:39] Scott Braden, Pharmacist: Yeah. And that's what makes it so easy because they're having.

They're feeling so much better after the 12 weeks or six months, and they're doing that. And they say, they see how much fun we're having doing this as part of the coaches. And they say, Scott, we wanna do what you do. We wanna have fun too. Say, yeah, well, you can certainly become a health coach, so it's not really we're out there trying to work with them from day one.

We bring it up. We mention it, say, Hey, you're having so much fun with this. You're having so much success for this. Maybe you guys want to do it. Yeah, right. You just kind of leave it at that and make, but they, they, they make those decisions on themselves on that too. 

[00:35:13] Mike Koelzer, Host: So yeah, you don't have to it's it's not like, um, it's not like people come in and don't want to see you again, because you've just, you're trying to cram down the, the, um, the business side of things.

They're happy that they saw the medical, uh, benefits and, and it's almost like they want to take that. Into the company they're doing it 

[00:35:35] Scott Braden, Pharmacist: themselves. Exactly. Yeah. So I say they see us having so much fun. They wanna join in on fun too. So 

[00:35:41] Mike Koelzer, Host: yeah, we've had, um, and I don't, and I don't wanna, I don't wanna put you into the same categories that, but being with Amway from our hometown, we've had, um, I've had too many people that invite me over before.

Before I even heard of the pro, you know, before I even heard of the product, they'd want me to be their business partner. And I'm like, I don't think anybody that, that's what I'm, that's what I, I like, I like the setup of this, or at least it doesn't scare me, I should say, because, you know, it's some, it's something that people are buying into with their mind.

Um, but I don't know. I always say if somebody would. sell me, try to sell me an Amway product. Maybe I would use it. I mean, they're only like they're literally like four miles from my house and we've never had an Amway product in our house just because no one's ever tried to sell me an Amway product.

They're always trying to get me to be a distributor and it's like, I might even use a product if someone just did it. And, and it's hard because that's the very first thing they come at you with, but you know, your program they've already, they're already seen the results. They've become part of it. And then later down the road, if they want to become part of things, that's how they're, that's how they're doing it.

They're already a good customer before they've become. You know, selling the, selling 

[00:37:09] Scott Braden, Pharmacist: the product. Yeah. And I, and like, I've never been involved with those types of companies or anything, but it seems like when people told me that the money flow really goes from top down to bottom and actually the author of the compensation plan for OB Davi actually came from those types of companies.

And when he is, oh, interesting. And so when he wrote this program, he wanted to be the complete opposite with Opta via you get paid for what you do. You, you know, you, you're not selling products. It doesn't, you're not dependent upon them selling products. You get paid to coach. So you're getting actually paid from the bottom up is how that works with that program on that test.

So it's really the complete opposite of those, uh, those types of companies out there. 

[00:37:53] Mike Koelzer, Host: Yeah. Do you, when, when someone does become a coach, do you benefit at all 

[00:37:57] Scott Braden, Pharmacist: from that? Yeah, because actually you're what you're doing as a coach, the coaches. I 

[00:38:01] Mike Koelzer, Host: got you. You're still, you're still coaching, but you're coaching the coaches.

[00:38:04] Scott Braden, Pharmacist: Yeah. You're not just throwing those people out there. And again, you're getting, you're being put into that part of that community, so, right. You know, and that's where, that's where my wife and I are right now. You know, we, we, we coach clients right now. And so we like to do it if we want to share this with other pharmacies and stuff.

And then, so now we become coaches for the other pharmacies, coaches in those other Pharmac. To show how we did it, how they could do it differently. And we learned from the, the, uh, information flows both ways. Cuz you can learn what might work in your pharmacy might, might not work in mine and vice versa. So it works that way.

So yeah, you get paid to coach clients. You also get paid to coach coaches too. Okay. But you get paid for the work you actually do. And if you don't wanna do anything with a, it's not like you're being forced to do anything, you can make it, you're an independent contractor. You it's your business. You do what you want with it.

[00:38:56] Mike Koelzer, Host: Yeah, well, it's, it's, um, it's, um, unfortunate that the pharmacists forever who's to blame whether it's we pharmacists who have not been strong enough or the, the laws or whatever, but when you look at these, um, the atrocities and the, um, it seems scandal that's going on with. PBMs and the DIR fees and all that kind of stuff.

Um, it makes clean, clean businesses. And I'll even say Amway looks clean compared to yeah. All the crap that's going on with the, uh, be behind the scenes in pharmacy. It's, it's, it's really a, a 

[00:39:39] Scott Braden, Pharmacist: shame. Yeah. And that's one of the things, you know, that I enjoy about Opta via cuz you get paid for the work you do.

Yeah, we don't know if we are getting paid for the prescription, we're dispensing out of the pharmacy anymore because you got all these middle people that I call 'em in there that are dictating from the insurance companies, what they're gonna pay, what they have to pay. And then on the other end telling you what they're going to actually reimburse you.

So you're kind of just left out there in the middle of no place, not knowing where you are. 

[00:40:06] Mike Koelzer, Host: Yeah. I, I told my, I told my, one of my sons is I was thinking about the future of our place and I'm. and, and, uh, I'm saying, you know, if I were to, if I were to get outta pharmacy someday and, and start any kind of a business, it would be remarkable to actually, um, to actually get paid, get paid and know you're getting paid.

Just exactly what you're saying 

[00:40:29] Scott Braden, Pharmacist: now. And I actually had this conversation with a brother-in-law and he had very trouble getting a hold of the concept. They. Because you don't buy, when you buy your drug from a whole server, they went, well, how much is it when you buy it? I said, well, it depends and he doesn't understand.

He thinks if you go buy a bottle of simvastatin, it's X amount of dollars, he says, that's not the way you do. It's not the way you work. And they don't understand that concept. And I'm in the middle of it. And I say, you know what? I don't understand it either. 

[00:40:57] Mike Koelzer, Host: No, it's, it's, it's ridiculous. I've told my, you know, I, I told my wholesaler that, um, you know, you pick up a bottle of whatever Motrin and you.

It's a dirty shame. My dad would say a dirty rotten shame. It's a dirty rotten shame that I'm buying X million of, of, you know, inventory. Uh, from you guys and I cannot pick this up and find out how much this costs, that's smoke mirrors. Exactly. That's smoke mirrors to keep that away. And now that you're not even talking about your enemies, the, the deep, you know, the, the PBMs you're talking about your friend, you're their best customer and, and it's smoking mirrors.

So you can't compare it's, it's a it's. It's not, it's not 

[00:41:39] Scott Braden, Pharmacist: right. No, it's just, again, it's one of the frustrations of life that we have. So it, 

[00:41:44] Mike Koelzer, Host: yeah. I know people tell me, well, Mike, if you went to, uh, you know, some other industry you'd have the same thing I was talking about the DIR stuff. That's interesting because like, with our accountant now, it's like, I, I think it's hard for them to understand, you know, like, like, okay, all right, here's this all right.

Now, where did this come from? Where did these thousands go? Where do we put this? And your answer to them? nowhere. , you know, you know, it's like, it's like, where, where is the, um, where is the. Yeah, the debit credit, the balance. It's like, well, we don't have one with these. It's a debit. I guess you could put it into a pill fridge or something 

[00:42:23] Scott Braden, Pharmacist: like that.

Exactly. That's what my wife says too, here's the numbers we did last month. They're not accurate. I said, no, they're not accurate. When will we get the accuracy? She says, never, never. You 

[00:42:33] Mike Koelzer, Host: never get 'em so you never get 'em because they come back seven months later and they say, We're we're, we're stealing money from you, but we're not stealing it from, we're not stealing.

We're not telling you where we're taking it. You can't even see a hole on the shelf. Like when the kids come in and steal something from you, at least you can say that bubble gum or that you know that bottle's missing. And it's like, I don't know. It's just gone. Yeah, it's just gone. Um, Scott, tell me, um, a couple broader questions.

Anything still, what, what, what's your biggest stress in life right now? Um, if you have any, what's your biggest, um, you know, thing that that would keep you up or, or the biggest pain in the, the pain in the rear that you're dealing with. Uh, and I don't want to get personal if you have, you know, um, something, but I mean, just from a, just from a, I guess from a business standpoint, 

[00:43:28] Scott Braden, Pharmacist: well, that's a good question because, uh, when I, as part of this Opta via program is, and one of the icons that we use is, is kind of the, the concept of, of, uh, being stop challenge and choose.

And when do that. And so I, and you, you put that into the Opta via program and that stuff, but it works in real life too. So in situations come up now and, Mike, you've probably done this before, too. You have a stressful day at. you get in the vehicle and you drive home and you pull in the driveway and all of a sudden you, like I am saying, I do not remember the drive home at all.

Yeah. And that's kind of what I was, it was the fog that I was in the state of unconsciousness is when, and this stopped the challenge and chose the concept that I, that I adopted or that I stole from Opti via. I use that in my real life. So you can just take a second and you, when you stop and take that deep breath mm-hmm and you see what the challenges are.

And like I said, life is full of choices. And so now you can make a better choice than maybe you did instead of just looking for that instant gratification and stuff. So I don't wanna avoid the question. It'd be hard pressed to see. Yeah, what my stress level is because it has really reduced down. I'm now getting seven, eight hours of sleep.

Now, every night that never happened. I was on a CPAP at one time before Octavia that has been thrown in the traction, all that stuff, too. Wonderful. So yeah, I have minor stresses and it's not the stress that I worry about in my life but how I handle that stress. 

[00:45:02] Mike Koelzer, Host: Yeah. Because we're not going to. You know.

Yeah. It's what, what is the three words again, 

[00:45:09] Scott Braden, Pharmacist: the stop stop challenge and choice. 

[00:45:13] Mike Koelzer, Host: And, and the challenge is looking at your different, uh, ch challenges are challenging yourself. Yeah. Just looking 

[00:45:20] Scott Braden, Pharmacist: yeah. If you stop you just, and which you just kind of take that deep breath. Just take a second on that. So I realize what situation you're in, what is the challenge that you do on that stuff?

And there's always choices, which you can do. Yeah. Whether you. You could set a pound pan of brownies on the kitchen table and a, and a bag of, of, uh, pretzels on any and I'd leave the brownies alone and choose the pretzels. Yeah. Right. So I, you know, I surround myself with good choices on that stuff. So the pretzels now are no longer in my house or anything on that.

So when the pound of brownies is sitting there, I'll make it better. To do that. Yeah. And, you know, come home from a stressful day from work and things. I wouldn't even think about it. Just grab the pan and brown if you need. 

[00:46:02] Mike Koelzer, Host: No, I think you have to make those. Yeah. I think a lot of times you have to make those, uh, choices when you're, when you're.

Thinking 

[00:46:09] Scott Braden, Pharmacist: clearly. Yeah. And you know, and life gets in a way and life's messy sometimes on that stuff. And there's things you can't control in life on that stuff, but you can control how you respond to it. So that's what I've learned over the years through the Opta via program. So when I enter my pharmacy right now, You get a stressful situation or even in my home life and stuff, I just, and you learn to as time periods get shorter and shorter, that stop challenge and choose.

Yeah. But you, you just, and all of a sudden, now you become conscious of what's going on around you and you're making these choices without even thinking about it right now, but you're making good positive choices. So, 

[00:46:44] Mike Koelzer, Host: yeah, they're um, that, that makes sense because with the, um, A a lot of times, a lot of times in the industry and I fall into it too.

Where, where you become, you become a victim, you, you have a victim mentality, but really it's like, no, I'm not, I know this part of this sucks, but I, something must be good enough still because I'm, I'm here still and I've got. I got lots of different options for some reason, even though I complain this still has its benefits, but, um, we have to know that, um, you know, there's a big world of the, the choose part of that.

There's always challenges, but there's a bigger world of choosing than just stuck where you are. 

[00:47:30] Scott Braden, Pharmacist: Exactly. Yeah. And it's just, I just got done reading a book from Jim Def Meers, a guy up in Chicago, and that's what he talks about. We live in that drama triangle. Yeah, and we become the victim of things, or even we try to become the hero and try to fix and try to fix all the problems and that stuff.

And that's exactly when he calls below the line thinking, he says, you've gotta get above the line, you know? Yeah. And last week, uh, actually I was in Orlando with the Opta via con national convention. And the first time that my wife went there, cause we were used to going to our wholesaler. Uh, conventions and stuff like that.

Yeah. Right. And so what do we do as pharmacists know conventions? We stand around in the hallways and we talk about how terrible our lives are. Yeah. And what the Pharmac, the opt via convention is just the absolute, complete opposite. They're talking about how great things are and how, what they're doing with their lives and you know, how Optia got health into their life.

And it brought them home from work, and now they can work out of the house and they can take. That day and, and do something with the kids that they went to. And so, and it's just, everything's so positive. Everything is what they call above the line thinking now and that stuff. Yeah. And then, so, so I, that makes sense.

So I refuse to be the victim and I refuse, refuse to be the hero for everybody and try to fix problems. So what I wanna do is, and I don't want people to concentrate on what they don't want in life. I wanna focus on what I do want in life and I'm so I'm creating life. Is that that way? Yeah, I 

[00:48:52] Mike Koelzer, Host: like that.

I like that thought about, um, not only not being. Of course you don't sometimes that third one, I forget. That's like the perpetrator or something, I guess different people would, um, those might be different theories, but yeah, 

[00:49:05] Scott Braden, Pharmacist: you let PE you let people run your life 

[00:49:06] Mike Koelzer, Host: is what you do. Yeah. The perpetrator, the victim.

But, you're right. That is the third answer a lot of times, if, if you don't want to be a perpetrator, you don't want to think of yourself as a victim when you're still caught into that triangle. You say, well, I must be a hero because that's, I'm in the triangle and it's like, no, don't even go. You don't, you don't need to be in that 

[00:49:27] Scott Braden, Pharmacist: triangle.

Yeah. And you know how stressful it is trying to fix people's problems. Yeah. Right. You didn't know what we were doing behind the pharmacy counter. We, you know, people come in with a piece of paper. Of course it's all electronically now, but anyway, right. You're getting a prescription here and you said, I'm gonna try to fix your high, high blood pressure with this problem.

Right. I would rather swim upstream and work at it from the other end. So let's prevent it. Let's do things in our lives to prevent you getting high blood pressure. And if you get it down the road, we'll deal with it. But I think we can, we can be aggressive with this and focus on what we want outta life instead of waiting until the problems arise and trying to fix 'em.

[00:50:00] Mike Koelzer, Host: So, no, I think that's right. And I, I, I remember, I remember years ago, um, working with a local, I guess insurance company and, you know, there's good ideas about getting in there before, um, You know, using the rescue inhalers before they go to the ER and things like that. And all those are good, but unfortunately, um, even with all the MTM stuff now, there's just, there's just too much red tape to, um, I don't know.

I, I, I sound, I, I know this sounds, um, defeat, but it just seems like there's too quickly. There's red tape to make things. Viable, you know, it's like the MTMs come along and before, you know, it's like, you're not, you're not making money on those or you're not too much red tape or too much. Maybe it's like, maybe that maybe you're just part of, I don't know.

Maybe it's just part of the triangle still, you know, exactly. 

[00:51:00] Scott Braden, Pharmacist: And policies and procedures to have their places. I get that. Yeah. Yeah. But you also have to be able to expand it out a little bit too and use it, and common sense needs to prevail at the end of the day. 

[00:51:09] Mike Koelzer, Host: Yeah, and I guess, I guess that needs to prevail.

Hey Scott, tell me, um, uh, let me give you this. Let me give you this last question before I give up. Before I, before I wrap things up, the best way for people to get a hold of you. Well, there's probably, 

[00:51:26] Scott Braden, Pharmacist:

[00:51:26] Mike Koelzer, Host: really give three different ways and I'll I'll, I'll put this on the, let's hear it here. And I'll also put it in the, on the show 

[00:51:31] Scott Braden, Pharmacist: notes.

Well, I do have a Facebook page. You just gotta search for Scott Braden, last name, cell B R a D E N. You'll see me there. Cause you'll see my before and after picture wonderfully 60 pounds down. What I looked like before and after I got rid of that, uh, abdominal visceral, uh, 

[00:51:49] Mike Koelzer, Host: how long, long ago, how long ago did that process 

[00:51:51] Scott Braden, Pharmacist: start?

My daughter got married in 2008, so I'm in year 11. Good for 

[00:51:56] Mike Koelzer, Host: you. That's the proof in the pudding right there. 

[00:51:58] Scott Braden, Pharmacist: Exactly. And that's what I ate. Yeah. And that's what I was looking for. I didn't want to diet because diets just get you where you want to, and then drop you off. I wanted a lifelong transformation on that stuff too.

So that's so, so 

[00:52:09] Mike Koelzer, Host: you, and so it took a bit to get down, but you've been down now 

[00:52:11] Scott Braden, Pharmacist: for 10 years, 10 years. Yeah. And good for you. I'm not perfect. You know, there's been stress in my life that, you know, it's caught, maybe you, you pop up five, 10 pounds or so there, you just get ready back on track and do it on that stuff.

But yeah, I see my Facebook page here. Um, my email address is, uh, Scott S C OTT team Braden it's T E a M B R a D E n.com. Okay. You can email me that way and I'll even give you my cell phone. You can give me a call if you have any questions on it that my cell phone number is seven four zero. 5 0 9 0 2 48.

[00:52:51] Mike Koelzer, Host: Okay. Thank you. And I'll put those in the notes. Let me end with this question. Uh, if right now you had a hundred million dollars, what would your day, what, what would your life, what would your day look like? Not in terms of, um, product or, or not in terms of, you know, how many cars you have and so on. How, how, how would you March through your day in terms of where you would be spending.

Some time. Who would you be talking to? That 

[00:53:17] Scott Braden, Pharmacist: kind of thing? Well, good question. I, you know what, I would still be an off the via coach because that's some, that's very passionate to me and I love you just like that. Yeah. Do you like the change? Yeah. And we have actually, we've had some of the via coaches be very successful in the program.

Uh, one of them is building an actual building, a hospital in South Africa over there. They wanted to do that in the United States. And we go back to that red. yeah. Right. And they wanted to build a hospital. So people get free healthcare here in the United States and the government didn't have any idea how to do that.

Yeah. Could not understand how to do that. So they went overseas and did that, but yeah, I don't, you know, I would, I would certainly get back. I want to get back. To communities and things like that. There's a lot of things locally that I see every day as I drive from work to the store that I would like to see improved on that stuff, you know?

So it'd probably be, we live in a, we live in a, really, a world that has a lot of sickness and stuff in it here and that stuff. And I would like, I guess probably the biggest thing is I'd like to get a hold of these kids before they become adults and let them know, you know, some of these kids, when you talk.

They're eating two, sometimes as many as three meals a day at their favorite fast food restaurant, not to mention any names, but they're their favorite fast food restaurant. Right? They're getting diabetes. I've had a, we've had type two diabetics or adults set diabetics. However you wanna do it. We had one come in a couple years ago, age six years old had type two diabetes.

Yeah. Yeah. Those are things that are preventable to do that on stuff. So I would love to be able to give back more to the community than I even do right now. That's what I would, would 

[00:55:00] Mike Koelzer, Host: assume. Would you be doing that? Would you be doing that from administration? I mean, personally, I, I. Maybe cuz I'm lazy.

I like to sit and on the computer, make a lot of choices on the computer and emails, this and that. Would you be doing it more from an administration side or would you, or would you with that hundred million, would you hire someone else and would you be talking to, you know, talking to the kids or talking to these people?

[00:55:24] Scott Braden, Pharmacist: think, uh, I'm a hands-on person. More hands on. Yeah. So probably a little, I probably blend it a little bit and be a little, both. Yeah, both. But I would like to, I'd like to see results. So I'd like to get out there, you know, whether it's the habitat, humanity, building, whatever your favorite organization is, I would want to be a hands on and hands on, see the results.

So I could go in there cuz that's when you feel good at the end of the day. Yeah, that's right. Somebody benefits from something that you've done now. I don't not do it because I want the recognition. I'd wanna stay back and say, I don't know where this money came from. You know, I'm just hearing right.

That's the way I would want to do it. You know, being in well, big as inverted as I am. I don't want that prestige or anything like that. Yeah. I just wanna see the results. 

[00:56:06] Mike Koelzer, Host: Well, drop 10 million to me. first 

[00:56:08] Scott Braden, Pharmacist: 10 million. That's it. How about if we just split it then? We'll we'll we'll we'll form a corporation and do it together.

[00:56:14] Mike Koelzer, Host: Listen, there's no reason to split. I got 10. You still have 90. I made up the, I gave 

[00:56:20] Scott Braden, Pharmacist: you the hundred that's right? No problem. 

[00:56:23] Mike Koelzer, Host: Hey Scott, nice talking to you. Uh, you, me too. Yeah, we'll um, uh, we'll put all this in the show notes, best wishes to you, and I'm sure we'll be talking again. 

[00:56:31] Scott Braden, Pharmacist: I'm happy. That'd be great.

Thank you very much. Thanks, Scott. We'll talk to you later. All right. Bye-bye bye.